E-Commerce Content Manager


Reports to the VP of E-commerce. Collaborative and cut-off date centered. The E-trade content material supervisor will concept and art-direct advertising and marketing campaigns throughout all digital & logo touchpoints. They will lead an email advertising strategy and personal day by day website capability and UX. They will collaborate intently with the Founder/Creative Director, VP of E-trade and the Brand Manager to conceive and execute thoughtful, creative, modern and on-emblem techniques for our website, emails, affiliate companions, and social structures. The E-commerce Assistant and E-trade Marketing Associate will record into this role.


Develop and hold of all MG.Com content together with branding, client acquisition touchpoints, seasonal lookbooks, electronic mail advertising, employer advertising and marketing assets consistent with brand DNA & language, website innovative and category vending in addition to the weblog
Manage web page functionality, mobile site functionality and each day operations of the site. Must have an eager experience and directive for web site UX
Oversee E-commerce Assistant and E-commerce Marketing Associate with duties such as control inventory, order achievement, and customer support duties with the assist of
Develop and create e-mail marketing and promotional content, continually brainstorming compelling new and modern ideas, marketing campaign templates, and layouts and new ways to inform our story. Measure every e-mail ship in an effort to optimize and retain to boom engagement and e-mail sales the use of reporting to tell selection making
Build and manage quick/mid/long term integrated advertising and marketing calendar, aligning e-commerce campaigns with social media
Work with VP E-commerce to forecast e-commerce inventory needs primarily based on historic promoting tendencies and MG.Com consumer facts
Continuously examine outdoor e-commerce techniques, ensuring MG remains aggressive within the style earrings and add-ons marketplace
Track and analyze the overall performance of virtual advertising campaigns, measuring in opposition to industry averages and internal goals reporting on key wins and fails
Approach role with a fiscally-responsible mindset, knowledge the P&L effect of e-commerce initiatives
Collaborate with inner teams and outside companions on numerous projects, both on-going and seasonal sweepstakes.
Assist with seasonal photo shoots, product shots, and marketing campaign property
Color-correct and resize product imagery as wished for the proper show on mignonnegavigan.Com and social media
Oversee and keep the employer of flat and on-version imagery, editorial library and document photograph naming for seasonal product uploads and launches
Oversee & execute online Sample Sale activities inclusive of marketing, sample sale net web page build-out, imagery and product added
Leads intern hiring procedure and calendar to make certain we always have extra help during the 12 months
Desired Skills & Experience:

College diploma
2-four years of photograph design experience in a similar or complimentary position within fashion/luxury
Passion for design, with know-how and appreciation for luxury style
Understand and feature the ability to maximize the Mignonne Gavigan aesthetic
Strong know-how of e-commerce, responsive layout, and excellent practices for computing device and mobile
Strong organizational and time management competencies
Adobe Photoshop, Illustrator
Shopify Plus (Scripts, Flow + other S+ apps)
MailChimp, Listrak
Comfortable with Microsoft Office (Excel, Word, Powerpoint)
Social Media know-how
Lead by means of instance, are responsible and considerate, innovative and bring excellent power to the team
Is relaxed working in a small group environment in a business enterprise that is growing and evolving