IAB & IAB Tech Lab Recognize Outstanding Digital Marketing Leaders

PHOENIX–(BUSINESS WIRE)–IAB, the countrywide exchange organization for the digital media and advertising and marketing industries, became joined these days by using the IAB Tech Lab in honoring splendid digital entrepreneurs in a variety of classes; income excellence, carrier excellence, and for the primary time educational excellence.

Winners of the 2019 awards had been announced throughout the IAB Annual Leadership Meeting at the JW Marriott Phoenix Desert Ridge Resort and Spa in Phoenix, Arizona. The past year. Over 500 leaders from the advert buying community answered the questionnaire, nominating, voting at the best sales groups and people across four foremost classes: big organization, small-to-medium sales enterprise, management via mentoring, and income person of the 12 months in four key U.S. Regions. Respondents represented agencies that spent a minimum of $1 million on interactive advertising during the last yr.

The 2019 IAB Sales Excellence Awards Winners are:
  • Overall Sales Excellence for a Large Sales Organization: YouTube
  • Overall Sales Excellence for a Small-to-Medium Sales Organization: MediaMath
  • Leadership through Mentoring: David Cristini, Sales Leader, Amazon Web Services
  • Sales Person of the Year:
  • East Coast: Donna Bourke, Eastern Sales Manager, Pandora
  • West Coast: Shankar Raswa, Marketing Science Lead, eCommerce, Facebook
  • Central: Erin Figenholtz, Account Executive, Discovery Inc.
  • South: Matt Ross, Account Executive Government Team, LinkedIn

Excellence in marketing income is driven by way of creativity, proactivity, curiosity, and partnership,” said Sue Hogan, Senior Vice President, Research and Measurement, IAB. “These people exemplify these traits and are moving the enterprise ahead thru their daily contributions. By spotting their achievements, IAB hopes to encourage the ongoing development of the industry.

2019 IAB Service Excellence Awards

The IAB Service Awards honor people at IAB-member agencies who have gone above and past to make standout contributions to IAB tasks within the past year. Dedication and dedication are lengthy phrases for time and energy. The IAB Service Excellence Awards winners have chosen to donate many hours and thoughts to undertaking enterprise-changing work thru IAB projects,” stated Anna Bager, Executive Vice President, Industry Initiatives, IAB. “The future of digital advertising could be shaped by way of their work on the maximum complex and challenging troubles facing us these days such as logo protection, attribution, Digital Out of Home (DOOH), and greater. I applaud and thank them for their provider.

The 2019 IAB Service Excellence Awards winners are:

Tusar Barik, Marketing Lead: Agency and Channel Partnership, LinkedIn, passionately spearheading The Changing Face of Digital for the B2B Marketer Town Hall, which highlighted the maximum essential subjects for B2B digital advertising, in step with the committee. Gina Garrubbo, President and CEO, National Public Media, for delivering help that became important to the success of the Audit Committee’s Audio Day q4 in Boston. More than one hundred brands and entrepreneurs attended this afternoon of programming approximately digital audio.

Les Hollander, Global Head of Products and Partner Sales, Spotify, for initiating the concept of exploring brand protection in digital audio, after which main an operating group that produced the paper, “Digital Audio’s Role inside the Brand Safety Conversation: Protecting Marketers’ Investments.” The file acquired sturdy press coverage and provided a top-level view of virtual audio’s logo safety blessings. Deng Kai-Chen, Vice President, Product Management, Verizon Media Group (formerly Oath), served as co-chair of the Mobile Committee and was instrumental in developing the “Ad Quality Measurement Guide.” The guide gives beneficial examples of the nuances and tradeoffs for viewability, logo protection, and fraud. It includes a tick list to facilitate discussions that can assist dispose of churn at some point of flight.


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